This is broken

The title of this post used to be a blog run by Seth Godin - a fascinating chap with an even more fasinating head. The blog has since been assimilated into another one of Mr Godin's blogs and has ceased to be much fun. The entire idea was to spot things that make you scream "THIS IS BROKEN", and bring it up to the rest of the world to see. Godin put them in seven categories based on why he thought they may have gotten that way.

It was all good fun, and when I had first heard about it, the idea of screaming out 'THIS IS BROKEN" whenever I see somthing that is just done so wrong connected with me quite a bit. (Out of my mouth the scream would be more like "This is fucking broken!! Which moron is responsible for this piece of shit? Bring him to me so I may roast him in his own spittle and condemn him to a life of pain and penury", since as you readers know, I am given to profanity, verbosity uncontrolled anger, and parenthetical digressions like this one. But coming back to the post at hand....)

You'll see Godin's talk and his aforementioned head below, and I promise I'm not stealing his thunder, but the reason I find this talk (and his now swallowed up blog) endearing and lasting in my memory is that he's not only pointing out things that are broken, but also pointing out reasons why they may be, and four of them are also reasons why so many people in so many corporations around the world are unhappy with their colleagues and are enduring bouts of hyperventilation every day at work.

Not my job: Where if it is not directly your responsibility, you just stand by and watch
Selfish Jerks: Where you do something that will benefit you in some twisted way (as in less paperwork), but will be more work for me
The world changed: Where you keep doing something because it was done that way when Tipu Sultan still ruled over Mysore
I'm not a fish: Where you dont think about the experience I will have using your shitty service or product.

See the talk. I hope you get what I'm talking about above.



Seth Godin at Gel 2006 from Gel Conference on Vimeo.

No comments:

Post a Comment